As a first time founder, your first fundraise is full of unknowns. There is a lot of misinformation full of stories of rounds coming together in weeks. That’s not to say that fundraising can’t be fun or easy, but like anything in life, it’s all about preparation. In this talk, Whitney Sales will go over how to ensure you’re ready to fundraise, a step-by-step overview of the fundraising process, how investors think about your company at each stage, and what you need to do to ensure you’re prepared for anything that comes your way.
The passion and drive she displays so clearly has allowed her to pave her own path, even with the curve balls life can throw. It certainly was no easy task, but despite uncertainty and challenges along the way, Whitney Sales has built a thriving system for success.